About Us

Having operated within the footwear industry for over 20 years, Luues Studio’s team has acquired an excellent set of skills that have allowed us to offer creative and technical support of the highest level to both up-and-coming and well-established Designers throughout the years.

Among such skills are the ability of translating the Designers’ ideas into new styles, a great awareness of the latest trends and an understanding of the need for constant research and innovation.

Our team

Meet the team behind the leading italian footwear company.

Giovanna Motta

With 20 plus years of experience within the footwear industry, Giovanna is an experienced pattern maker, designer and trend forecaster. She spent several years working as Head Designer for Bata and then continued to work as self-employed for many well-known brands such as Bruno Magli and Pretty Ballerinas.

She also worked for several years for a multinational company as a trend forecaster as well as for well-known suppliers such as Schmid and San Fang.

Federica Elettra De Pasquale
Footwear Developer & Trend Forecaster

Started her carrier as a trend forecaster for San Fang, a multinational Taiwanese company, Federica then developed an interest for footwear making and decided to move on to the position of footwear developer.

Since then, she has worked in close contact with factories and Italian suppliers to develop new and exciting styles for well-known brands such as Alexander McQueen, Dear Frances and some emerging luxury start-ups such as No.6 Store, Daissy Ornelas, Zoe Lee etc.